Case Studies

This page contains a selection of my publicly shareable work.
Explore my past projects below.

Syneos Health FT Biotech Innovation Event — segmentation and positioning case study

Segmentation & Positioning Strategy

Defining and activating three priority customer segments to shape positioning, GTM motions, and pipeline development.

View Case Study
3D illustration of a spinal disc implant highlighted in orange — medtech competitive intelligence and market entry case study

Competitive Intelligence & Market Entry

Competitive intelligence and physician adoption research to redefine market entry strategy and clinical development priorities for a medical device startup.

View Case Study
Ultra@Home app home screen — remote patient monitoring device designed for Penn Medicine heart failure patients

Product Design & Go-to-Market Strategy

Designing a remote patient monitoring device from clinical need to market launch, including product strategy, regulatory pathway, and pricing model.

View Case Study
Scientist pipetting samples into a 96-well microplate — HIV biomarker immunoassay platform commercialization case study for The Wistar Institute

Product Commercialization

Translating complex clinical science into a clear product strategy, market entry roadmap, and investor-ready commercialization narrative for a novel HIV monitoring platform.

View Case Study

Technical Work

EHR vendor network graph showing Epic connected to health systems and hospitals
python anthropic api

varys

AI-powered market intelligence for health IT. Profile competitors, vendors, and health systems at scale. Open source alternative to Definitive Healthcare.

View on GitHub
Directory tree showing skill-name folder containing SKILL.md file
ai sdk agent skill

live-docs-lookup

A skill that fetches current Anthropic, OpenAI, and Google AI documentation before answering questions and designing implementation plans. Prevents stale training data from producing wrong model IDs, deprecated parameters, or missed features.

View on GitHub